What e-business applications and web portals have in common is the relationship with the user who becomes a veritable external or internal client. This client must be wooed, satisfied, and instilled with a sense of customer loyalty. It is thus a marketing or communication approach that is required to carry the project. Once the positioning is established, it is the technical decisions and backup and the intelligence of ergonomic choices that will make the difference.
OUR APPROACH
The user is the
client the e-business application is a gateway to
service.
More than any other
information system, a site is a living
space that will evolve this must be taken
into account from the beginning of the project.
The technical platform
must be simple and rigorously tested.
User satisfaction
must be measured as soon as possible during the
project; site usage must be carefully analyzed with specifics
tools.
